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Futureproofing Cameron Road

We want to be prepared for growth on Cameron Road

Tauranga is growing and changing fast. This includes more people and more traffic. To help manage traffic congestion as the city grows, we need to make it easier for more people to travel by bus, biking and walking.

In that light we are currently working through the key issues and challenges that Cameron Road faces now and in the future. We are planning for short-term improvements (0-10 years) from the CBD (Harington Street) to Tauranga Hospital (17th Avenue). The main aim is .to provide our community with alternate ways to get around the city, instead of relying mainly on cars. To understand the longer-term plans for this area, please see the related projects on this web page on the Te Papa plan.

We want to be prepared for growth on this road, but we also want to provide some short-term solutions to address current issues.  

Why Cameron Road?

  • It acts as the main spine for people in Tauranga’s southern suburbs to get into the city centre; and for people travelling to the southern suburbs.
  • It plays an important role as a destination with i.e. the hospital, schools, churches, restaurants, shops and other businesses.
  • Currently, along certain parts of Cameron Road, buses are being held up during peak time and it’s not very safe for people on bikes or on foot.

Project goals

Currently Cameron Road faces challenges regarding: reliability of journey times, safety, access on and across Cameron Road and, the attractiveness and vibrancy of this street.  The project is also looking to support the direction of the wider land use planning for the corridor which signals that it’s becoming more intensified. This leads to the following goals for the project. We want to

  • Improve the bus network: we are exploring options like peak time bus clearways (e.g. 9th Avenue to 17th Avenue) which would replace sections of existing on-street parking with a bus lane during the morning and afternoon peak periods or bus prioritisation at intersections/traffic signals. Options like these could make it more appealing to use bus services which operate along Cameron Road. Outside of the peak times, parking would be available.
  • Improve safety of people cycling by looking at options like to implement a separated cycleway.
  • Make it safer and more attractive for people to walk along and to cross Cameron Road by looking at options like adding crossings and making the streetscape more pleasant.
  • Make it an attractive area where people want to spend time by looking at options to improve the street corridor through plants, green areas, and improved street furniture.

Our plans for futureproofing Cameron Road will align with future initiatives to address how people live, work, learn and play within the Te Papa peninsula. If you would like to learn more about the Te Papa peninsula project and how you can get involved, please visit the Te Papa webpage. There are many ways to get involved and be informed from attending community events, online surveys or signing up for e-newsletter updates.

Related Projects

The Cameron Road Multi Modal project is linked to many other projects that Tauranga City Council is currently working on to support the city’s rapid growth.

Plan Changes 26 and 28 – Intensification Plan Changes

Right now, the rules (or framework) in place for residential and commercially zoned land don’t support using land more effectively. As a result, our community currently has a limited choice of dwelling types available, such as apartments or duplexes.

We are currently reviewing and propose to make changes to the Suburban Residential, City Living and Commercial zones within our city plan to allow different dwelling types to be built.

We are currently drafting and testing the plan change provisions, and will engage with the community on this in 2020.

Find out more about the intensification plan changes

Te Papa peninsula plan and longer-term vision for Cameron Road

Our plans for futureproofing Cameron Road will align with future initiatives to address how people live, work, learn and play within the Te Papa peninsula. The Te Papa Spatial Framework will lead work on the longer-term vision for Te Papa, including Cameron Road and how it contributes to local place making and movement, as well as its role in the wider network. Our goal is to make it an attractive and vibrant area, not only now but also in the next 30 years. 

 If you would like to learn more about the Te Papa peninsula plan project and how you can get involved, please visit the Te Papa webpage where you can also sign up for regular e-newsletter updates

Cycle Plan Implementation 

We are also working closely with the team implementing the Tauranga Cycle Plan. They are working towards building a connected network of cycleways throughout the city that cater to all ages and abilities.  This will provide additional and safer options for people to get to work, school, and recreational destinations. 

Additional information about the Tauranga Cycle Plan


During 2018 we undertook a study to help understand the key challenges Cameron Road is facing due to the rapid growth of Tauranga. Information from this study was presented to the Urban Form and Transport Development committee, who then approved the next step to begin looking at concept designs. Concept designs are the first ideas of what the street layout could potentially look like. These designs help us to assess the different options and to determine priorities in a project. To help inform the concept designs we are working closely with our key stakeholders who work, live and travel through this street every day.

As part of the concept design process we are also reviewing the information we have collected to date (i.e. traffic modelling, parking surveys, crash statistics, feedback from our key stakeholders) and will consider all this information in the context of our project goals. 

In February 2020, we will hold further workshops with our stakeholders to view the concept designs. The aim of this stage of works is to achieve outcomes that reduce the impact on local businesses and residents as much as possible whilst still achieving the best possible outcomes for the wider community. 
The minutes and notes from our workshops held with our stakeholders are below and we will keep this updated as further workshops take place.

CLG Workshop (484kb pdf)

Stakeholder workshop minutes  (435kb pdf)

If you wish to contact the project team for any reason at all, please email cameron@tauranga.govt.nz


Local Iwi/Hapū

We began our conversations with the Tangata Whenua Collective in February 2018 about our study to undertake investigations to improve provisions for public transport, walking and cycling through the Cameron Road corridor. In early 2020 the project team will engage with local hapū Ngai Tamarawaho for further collaboration and guidance on this project.

Community Liaison Group

The Community Liaison Group is made up of a group of representatives from the business community, residents, landowners and schools that are in the area of Stage 1 of this project.

The importance of the Community Liaison Group (CLG) is to help make sure that this community is kept up-to-date and well informed about Stage 1 of the project. This group is helping us determine what aspects are most important and which ones are more flexible and bring the project to a level where public feedback will have a genuine impact on the design development process. Additionally, it will allow potential conflicting opinions and agendas to be recognised, considered and responded to in the concept design. 

Other Stakeholders

Council is working closely with representatives from the Waka Kotahi NZ Transport Agency, Bay of Plenty Regional Council, Emergency services (St John’s Ambulance, NZ Fire Service and Emergency, NZ Police), Disability Advisory Group, Age Friendly, Youth Advisory Group, Bay of Plenty District Health Board, Automobile Association, Road Transport Association, National Road Carriers, Bike Tauranga, NZ Bus, an active bus user, Priority One, Environment and Sustainability Forum, Smartgrowth, Ministry of Education and Tauranga City Councillors.

The Councillors for the Te Papa/Welcome Bay Ward and the Chair and Deputy Chair of the Urban Form and Transport Committee are stakeholders in this group.


What are some of the elements Tauranga City Council is considering as ways to improve Cameron Road?

For Stage 1 the project team and stakeholders are considering many different elements to help improve safety, public transport reliability, cycling and walking, and the attractiveness of the street. Things like:

  • Traffic signal phasing (priority measures) – Altering the phasing of traffic signals to provide a greater level of priority for public transport (through GPS tracking) and walking.
  • Peak time clearways – Involves a bus priority lane operating where the existing on street car parking bays are located, during the morning and evening peak periods. Outside of the operating times, on-street parking would be available. Minor intersection re-design will be required to accommodate this option. Bus clearway times that are being investigated are 6am-9am in the morning peak, and 3pm-6pm in the evening peak.
  • Consolidation of side street movements – To improve the safety of the corridor restrictions to movements in to, and out of, some side streets are being considered. This may take the form of grouping streets together with some streets having restricted access while one street may have improved/safer access onto Cameron Road. To assist with this, residents on the side streets are being consulted via a letterbox survey to enable Council to get a better understanding of access and safety matters with regards to their street. The feedback from these resident surveys will be utilised to assist concept design development.
  • Improving facilities for people on bikes (in line with Cycle Plan) – The Council’s Cycle Plan seeks to deliver a step change in how cycling infrastructure is delivered in the City with a greater emphasis on safer cycling facilities. The Cameron Road project will implement and align this with new cycling best practice. How this is achieved is yet to be determined; however, the cycle facility on the eastern footpath presents an obvious, existing, opportunity to explore. This facility would require upgrading, particularly at intersections, if it is to meet new standards.
  • Improving facilities and the experience for people on foot – By making it easier and safer to walk along and across over Cameron Road as well by making the street a more pleasant and more attractive environment.
  • Providing additional car parking capacity close to Cameron Road – The northern section of the corridor has a high demand for car parking, especially near the CBD and close to the hospital. The project is already seeking to improve the existing parking situation for businesses along the corridor by changing parking restrictions and investigating opportunities to install new parking close to Cameron Road. Providing additional parking capacity is vital to support businesses along Cameron Road and is essential if a bus clearway option is pursued.


While council staff have been working with business community along Cameron Road, they have also been asking if there are things that council could make better. Things like improved parking times to support the business needs, more bike racks, better bus shelters and parklets; these are called quick wins. Council staff have now added an extra fifteen bike racks along Cameron Road and are working towards improved parking times for more than 30 businesses. We are also looking into improved bus shelters and pavement improvements.

Please contact us on cameron@tauranga.govt.nz if you are interested in finding out how council could help your business too.


To get a better understanding of how people currently use the area for parking, the project team staff undertook parking surveys. Two different sources have been used for this (Beca Ltd and TCC Parking Services team) and the information is summarized below:

  • Parking demand hasn’t changed in recent years.
  • Side roads have higher demand rates than Cameron Road itself, meaning the sides street parking is busier than on Cameron Road.
  • Northbound demand is higher than Southbound demand: people want more parks when they’re heading towards the city centre.
  • Mid-day peak has highest occupancy rate (72%)
    • 80% Northbound demand
    • PM peak has low demand (37%)
    • 42% Northbound an 34% Southbound

See information below:

Cameron Road parking demand heat maps for am and pm peaksAverage corridor occupancy - showing peak occupancy of 72% at midday

Report: Zone occupancy (935kb pdf) Cameron Road parking Occupancy between 3pm and 4pm (106kb pdf)


The Urban Form and Transport Development committee decided to discount the option of the removal of an existing traffic lane in both directions for an all-day or peak period bus lane or High Occupancy Vehicle (HOV) lane. This decision was based on modelling, which indicated this option would significantly worsen traffic flows.

A modelling study was undertaken to understand the potential effects and benefits of the proposed Cameron Road bus lanes on traffic flow and public transport patronages.

From the traffic modelling data provided by Mooven, we can see that the most significant delays occur in the section of Cameron Road between the Hospital and 9th Avenue. The section between 11th and 15th Avenues is the most congested part of this corridor – see figure below.

Worst Journey Time Reliability (PTI) (82kb png)

Over the last 5 years (2014-2018), there have been a considerable number of injuries along Cameron Road, between 17th Avenue and Harington Street. This figure includes:

  • 600 near misses
  • 66 minor injuries
  • 13 serious injuries
  • 1 fatality

Of these, there are have been 12 cycle related injury crashes (1 serious injury and 11 minor injuries) and 7 pedestrian related injuries (1 fatal crash, 3 serious injuries and 3 minor injuries). These numbers indicate the need to consider safety improvements for the short and medium/long term solutions.


The project team and stakeholders will meet again in late February 2020 to view the concept designs. Feedback from these workshops will be considered to develop the preliminary design options.

The preliminary design options will be presented at the Urban Form and Transport Development Committee (UFTD) in March/April 2020, and if agreed to move forward, engagement with the wider community will take place.

If you are interested in reading more about enabling growth in Tauranga, you can find further information on this topic on the page below.

Enabling growth

Last Reviewed: 13/01/2020


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